The Brainiest Alzheimer's Project
Engineers & Co

Peggy Wang
Peggy joined the collective after working at various advertising agencies in Shanghai, China, where she learnt conceptual thinking and traditional graphic design. With an interest in purposeful, socially conscious design, and improving the lives of people living with Alzheimer's, her research led to the creation of The Brainiest Calendar. The materials are designed to encourage people to engage in stimulating activities in group sessions and at home; aiming to help those with Alzheimer's and their families to manage the symptoms of the condition, and provide a source of entertainment and comfort.
Engineers & Co;: Understanding change